Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Truong Nguyen · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
A clever ad loading app, it never gets to a place where you can actually check your blood pressure or find colorful Unicorns, either. Go back, run away now while you don’t still look silly.
Called blood pressure but measures your heart rate. NOT THE SAME. Have to buy more stuff but you can’t even get started because there are so many ads literally blocking screen when you open the app. Wish I could put less than 1 star rating
App doesn’t work unless you download each service individually after you’ve already downloaded first app. They should look to see how many people kept the original app after download .. my guess, out of every 10 downloads, 9 people deleted immediately. Something to be proud of I guess
The Bood Pressure Monitor is a reliable, safe and fast assistant to help you track your blood pressure information and heart pulse, as well as provide...