Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Axiom Zen · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love the web browser extension, but the app seems kind of bare bones to me. No dark mode, no option to sort my collections and no way to open all the websites in a collection like in the web browser extension. I'm disappointed, but hoping it'll improve in future versions.
I’ve been using Toby Tabs on chrome for my business. I’ve tried almost every tab manager out there and this one is by far the best. Most of them open tabs automatically which is extremely annoying when trying to work on something specific but still keep tabs and link’s organized. I use this for my team and clients in my business. Very excited to see the app version come to life. It’s so convenient to get to from anywhere now.
I’ve been using Toby for tabs for a long time on my Mac, and was super excited to see it brought to life here! It’s got a clean interface, intuitive, and super easy to use! Excellent!!
Access your bookmarks anywhere! Toby mobile app is a companion app for your Toby browser extension.