Squishmallows Match

Eastside Games · iOS

Squishmallows Match

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Squishmallows Match screenshot 1Squishmallows Match screenshot 2Squishmallows Match screenshot 3Squishmallows Match screenshot 4Squishmallows Match screenshot 5Squishmallows Match screenshot 6Squishmallows Match screenshot 7Squishmallows Match screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Squishmallows Match Make?

Monthly Revenue
$30.0K
Annualized estimate
$360.0K
Per Download
$30.00

Platform Performance

🍎iOS
Revenue
$30.0K
Downloads
1.0K
Rating
4.8 (1,381)

Rating Distribution

4.8
★★★★★
1,381 reviews
5
2%
4
1%
3
2%
2
7%
1
88%

Top Countries

🇺🇸 US🇨🇦 CA🇬🇧 GB
Reviews (3)
★★★★pediemmd10/17/2025
Love it…except for bugs with event rewards

Absolutely love this game! Unfortunately, there seems to be a bug with getting the event rewards. Talked with support and was told “up to 24 hours to receive rewards”. Ok, fine. But in the two most recent events, it’s been 72+ and 24+ hours with no rewards. I figure support will make sure I get them, but it’s a hassle to have to contact them after every event. Back to the good… This is the first match-3 game that I’ve played that I’ve really stuck with. Sure, some levels aren’t easy to get past, but I think I’ve only ever had one level where I ran out of lives and had to wait to play it again. There are some of the…don’t know what to call them, exactly…the ?tiles that make me roll my eyes because I know they’re difficult (pogo sticks and lava lamps), but they just make those levels more challenging. Funny thing is that the “Hard” and “Super Hard!” levels aren’t even the ones I usually have trouble with. 🤣 The Milestones max out rewards at 3000 with “More…coming soon!” I’m already at 4338, so I’ll end up with a bunch of cool stuff when they add it in. And level-wise? Got to 1200 and now it’s into “‘Mallow Mode”. Don’t know if I’ll get any more Claw pulls (like every 10 levels prior to 1200), but I’m still getting the $ after every level, so I can keep on buying the little guys.

★★★★★Schattzie10/14/2025
Loss

Good evening, just wanted to let you know your free rewards system is kind of on the fritz. I purchased the money and coins and the next 2 item boxes were to be free and they did not come thru like the one I paid for. So I am missing 150 pumpkins and the other extras for the special game. This is a tad disappointing as the rest of your game is excellent and quite enjoyable to play. Thanks in advance for addressing the issue at some point. I will not purchase anything for awhile to see if this gets fixed . Yours, Schattzie

★★☆☆☆N0TNERT9/3/2025
Game is decently fun but…

I’m gonna be honest, I have no clue what audience this game is supposed to be for. I love puzzle games and Bejeweled-likes specifically, but this game is just on another level of difficult. I’m not even that far in (level 55), and I’m struggling in almost every level so far. Don’t know if I’m just bad as I’m not seeing anyone else express this, but it just seems like this game is way too difficult, especially when you’re probably going to have kids playing this wanting to collect their favorite squishmallows. Which is another problem, the further you get in this game, the longer it takes to get new squishmallows. Not to mention, getting duplicates is quite common, which can be frustrating for anybody. The magnet feature to “pick” your own Squishmallow also is bad. With it not having a decent enough success rate to where if you don’t get it the first, or even second time, you’re gonna be grinding for quite some time. Overall, I think the game is enjoyable, but the difficult could definitely use some tweaking.

Version History (39)
1.8.03/24/2026
1.7.12/27/2026
1.6.12/3/2026
1.6.01/22/2026
1.5.21/20/2026
1.5.11/2/2026
1.5.012/19/2025
1.4.012/2/2025
1.3.111/27/2025
1.3.011/25/2025
Available In (110 Countries)
🇵🇭 Philippines🇧🇷 Brazil🇨🇱 Chile🇦🇺 Australia🇨🇦 Canada🇩🇰 Denmark🇫🇮 Finland🇳🇿 New Zealand🇳🇴 Norway🇸🇪 Sweden🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇵🇹 Portugal🇪🇸 Spain🇺🇸 United States🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇭 BH🇧🇾 BY🇧🇪 Belgium🇧🇬 Bulgaria🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇾 CY🇨🇿 Czech Republic🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇾 Malaysia🇲🇹 MT🇲🇽 Mexico🇳🇱 Netherlands🇳🇬 Nigeria🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇱 Poland🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇷🇸 RS🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇱🇰 LK🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇺🇦 Ukraine🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇰🇭 KH🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇯 BJ🇧🇫 BF🇨🇲 CM🇨🇬 CG🇨🇮 CI🇯🇴 JO🇱🇦 LA🇲🇱 ML🇸🇳 SN🇹🇿 TZ🇺🇬 UG🇿🇲 ZM🇿🇼 ZW
Supported Languages (1)
English
App Details

Dive into the world of Original Squishmallows™ with this relaxing, match-3 puzzle game! Unlock and collect rare Squishmallows as you solve fun puzzle...

iOS App ID
6450057167
Content Rating
9+
Min OS
15.0
Size
371.6 MB
In-App Purchases
Yes
Publisher
Eastside Games
Ca

In-App Purchases (10)

NamePriceType
No Ads Offer$1.99One-time
Mini Coin Pack$1.99One-time
Starter Pack$1.99One-time
Endless Deal 1$1.99One-time
Out of Moves$2.99One-time
Endless Deal 2$2.99One-time
Season Pass$6.99One-time
Mini Pass$7.99One-time
Small Pack$9.99One-time
Drop Pass$9.99One-time