Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Johnson Controls, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Bugs fixed, this item is getting a ton of development support.
I use these for training, and tech support in the field this tool is, if used as directed is just as good as the older MAP tool that has been discontinued
App crashes way too much. Causes more reinstalls which eventually add up to being counter-productive. Hoping for a better update to fix all of the bugs
Connected Workflow applications (CWa) from Johnson Controls are mobile applications designed to enable HVAC Field Installers & Service Contractors to...