Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Akina Kubota · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This developer puts so much love and care into their games and I really enjoy them and search for them every week in hopes that there’s a new one released. This one is amazing and proof that they just get better and better. Wonderful game.
Really love this dev’s games. Lots of levels and puzzles. (Tho will admit that the frame-background was kind of distracting.) And after the levels are done…mini-games! This one was a cooking game which was super cute. Also appreciate the ads being played before the level and not within the game. Cheers
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