Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Gigantic Games · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
No thanks. I prefer games for the gameplay, not the ad experience.
Not just at the end of the level but in the middle of it.. while you are trying to clear out mobs. I have seen stupidity before in these games the splatter you with ads. But this takes the cake. So , my crusade begins to tell everyone that may have ears to hear, to avoid this game and the people who made this trash at ALL COSTS. Wow. Such stupidity from a company that made this game to have actual idiots like myself download it and expect to play a game. I am so honored to delete this one. Dev team… you truly stink.
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