Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗International Union of Operating Engineers Local 112 · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Good luck trying to set up your account on the app. When scrolling to your city it glitches. I’m on iPhone 14 pro max. Probably wouldn’t be a problem for me if my city of residence started with an “A” but it starts with an “S”. So while scrolling to the “S” it glitches out before getting to the “B’s”
The IUOE 112 mobile app is designed to educate, engage and empower our Members. This app is to be used as a tool to better understand the benefits ava...