Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Raj Sheth · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is very difficult to use. After scanning a document there is no way (that I could find) to retrieve or save it. It says the text/doc is “saved” but doesn’t show you where it’s stored. Also you can’t type text into the app - only scan it or upload from photos. Will be canceling and requesting a refund. Great concept but horrible user experience.
Tried to simplify a manifesto from 1847 and it made me watch an ad which I wasn’t mad about but it didn’t give the simplified version, did it again and did the same thing
I have never seen an app as worst as this in my entire life!
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