Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Rockford Mass Transit District · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app has to be redownloaded so many times or takes forever to load and the buses just straight up don’t come sometimes. Don’t rely on this or google maps.
My drivers have been very friendly and helpful to me I normally take 3 different routes throughout the day they understand I have a prosthetic and make things as easy for me that they can
After ever single search you have uninstall it and reinstall it, otherwise it’s the loading circle of doom. Same for the website, you have to delete the browser history and refresh the page or the search glitches. If further routes to the casino are being added, fix the app so people will be more inclined to use the bus.
This app will allow you to track where your bus is going in real time. You will be able to keep up with how far away a particular bus is along with ge...