Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sebastian Kraves · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
We are interested in developing PCR kits for miniPCR. If possible, the company should add a useful function: the miniPCR application will allow the generation of QR codes from a thermal cycle program. By doing this, PCR kit producer can print this QR code on the their PCR kit manual. The end users just need to scan the QR code from the kit manual to load the program onto their smartphone.
Unlimited programming includes: PCR cycling Linear Ramp Heat Block FLEX programming mode with Touchdown PCR Connect to your miniPCR using bluetooth t...