Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Michael Watts · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I tried several inventory apps before finding this. I was skeptical at first because of the price, especially since I hadn’t really found any others that were truly one-time purchases. However, the app is really well-designed and it’s super easy to add different items to various rooms. I love the fact that there are several templates for common items, and that it’s very easy to add custom ones as well. I'm planning on moving in a few years, so categorizing my items now is absolutely necessary so I don’t forget anything. This app is perfect for this and I highly recommend! I will definitely be using this after I move as well.
I really like the simplicity of this app. It’s got a lot of cool features. I think it would be really helpful if it had a counter that showed how long I’ve had the item. It would also be great if it could tell me if the item is currently in use or retired. And finally, it would be awesome if it had an option to add additional costs, like if I had to do a repair on it. I could just add a note with the cost increasing the total cost. Also the statistics page need some work.
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