Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗炜东 辜 · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
What’s going on with this app? Have paid for books to read and now can’t get into the app to read them. Keeps telling me to check network connection. My network is good so what’s up?
I’m annoyed. I got signed out and when I attempted to log back in, it used my apple id and not the hidden email created when I first made an account. When I use my apple id all my purchases do not show up and on the sign in page the continue with apple button doesn’t give you the option to sign in using your hidden email. How in the world am I suppose to access all the content I purchased, is it just lost forever. There needs to be an option for you to manually sign in. The customer support in the app is also lacking. I ended up having to send an email but based on how long it seems to take for them to respond to reviews it may be several days before I hear back a response.
Pros- Tons of books in all genres. They also allow you to collect coins by checking in and doing tasks. Cons- One of the tasks to collect coins is to top up which means spending money. Another task is to send a gift which uses coins. The cheapest is 10 coins, and you only get 3 coins for doing it. That makes no sense. If you’re an avid reader and like to read half a book a day, this isn’t the app for you. You might be able to read 2-3 chapters a day without spending coins. If you were to buy the whole book, you’d spend so much more than you ever would at a bookstore. The app is decent but not really affordable unless you’re content with reading 2-3 chapters a day.
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| Name | Price | Type |
|---|---|---|
| 500 Coins | $4.99 | One-time |
| 1000 Coins | $9.99 | One-time |
| Membership Card (Monthly) | $14.99 | Monthly |
| 2000 Coins | $19.99 | One-time |
| 3000 Coins | $29.99 | One-time |
| 5000 Coins | $49.99 | One-time |
| Unlimited Reading | $59.99 | One-time |
| yep.con.9.svip | $79.99 | One-time |
| 8000 Coins | $79.99 | One-time |
| yep.con.10.svip | $99.99 | One-time |