Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Soodeh Razeghi Jahromi · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Implementing behavioral economics rules into this app makes a big difference with other diabetes management applications in this case.
Diabetter is the most efficient diabetes management app I have ever used. It also scores my diabetes management so I can measure and compare my diabetes management day to day. Great job!! Thank you!
Diabetes management is a lifelong and boring journey, and diabetic people get bored of managing them after a short period. At diabetter, we are trying...