Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗22LEARN Toddler and Baby Learning Games, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It’s a great game for my daughter to learn but they make you jump through hoops to get all the games you pay for. You have to pay separate and rate separate. Kinda annoying.
I had no problem paying the $2.99 for the full version...it’s helping my little man learn, however, I still had to rate the app in order to get into some of the activities. I’ve already paid. Don’t make me do extra work when my child is just trying to learn. 😕
I like this app because it covers all the basic preschool skills, but I wish that developers would make free versions for teachers. It is very hard to purchase all the great apps for my classrooms because of the cost. $2 for each classroom might not seem like a lot but when you have 5 classrooms and all the good apps cost money that adds up really fast.
***** Developed by an award-winning education studio, 22learn, the creator of the best-selling Abby Basic Skills app, in cooperation with educational...