Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Nga Nguyen · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Just what I need for keeping a running to-do list and marking things off as done. Nothing fancy. Banner on top is a very small annoyance. Glad I got it--using every day.
Great simple app. Would have rated it 5 stars except for the annoying adds.
App is great, simple to use, but constant ads ruin speed of adding/checking list, which is really the point of the app. I would happily pay a few dollars to eliminate ads, but not an option.
Did you know that billionaire Richard Branson can’t function without a Daily To-Do List? He says so himself in his autobiography, Losing My Virginity,...