Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Renji Mathew · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It crashes and I’ve not been able to use it once.
App crashes every time I open it! I can’t even get any information before it closes!
I just purchased this app as I am flying solo for the first time out of this airport. Immediately after installation, the app crashes every time it's opened. Hopefully bug fixes are on the way. Otherwise I just wasted my money.
Flight tracker premium. For Chicago O'Hare +Live Arrival and Departure boards with flight tracking (map) +Food and restaurants +Manage Trips +Packing...