Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Event Farm, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Event Farm points the finger at Clear and Clear points the finger at Event Farm. All the while, client be damned! As long as you fit their “mold” you’ll be fine, but if your event is not typical, good luck!
I've used the Event Farm check in app through several versions for quite some time now, and I've got to say the functionality just keeps improving! The ability to search for names, emails, and an "other" field as well as filtering by different ticket types makes it extremely versatile, while the feature that synchronizes it with other devices and allows guests with multiple tickets to "leave behind" extra tickets for tardy friends makes it INDISPENSABLE if you're running multiple entrances. Well thought-out functionality and intuitive search make it a no-brainer. It also features an offline mode but to get the most out of the app make sure you have internet access at your venue before you get there!
This mobile, full-service will call made check in at the 2013 Congressional Baseball game fast, easy, and flexible. Not only did check-in at an event with a thousand-something crowd take about 2 seconds on Event Farm's ipads, I was able to leave behind tickets for my friends who were running late. I highly recommend it!
Check-in: it’s one of the most important parts of an event, but it can also be one of the most stressful. At Event Farm, we’re on a mission to make ch...