Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Alexander Dr. Rieger · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Always crash when open the app
Pretty terrible as is. Slow, unresponsive and buggy. Need more template options - not just business male and casual woman. How about having a "dummy" you could dress with different items, such as shirt, t-shirt, sweater, cardigan, shorts, trousers, shoes, etc allowing each item to be color customized.
Are you unsure which tie matches your shirt or which shoes match your pants? This app knows the answer! A mathematical algorithm calculates the perfe...