Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Firas Moussa · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
After lots of hunting in the App Store for a simple video recording app that can pause and flip the camera during recording (for simple journaling) I found this this app, and it is near perfect for my use. The only issue is that during recording (on an iPhone 13 Pro) the aspect ratio is squished and distorted. Once it saves to your camera roll it’s fine though. It would be nice if the developer fixed this little issue but it’s still totally usable. Always happy to find a great app like this!
I think this app is GREAT! I couldn’t figure out why it didn’t do landscape orientation until in Settings I turned off “mirror” on both lenses. Now it does landscape just fine! I love that I can start and stop a video with the pause button - I wish I could pause with the big red record button instead, but oh well. The effects seem neat, and I love that the app saves the video directly to your photos.
Record videos and apply 83 effects while recording and save directly to device. Crazy Moments is a fast and smooth tool to snap photos and videos wit...