Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sonya Marcarelli · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Only calculated correctly of you are one of the few that have 28 day cycles and ovulate on day 14. Have no idea what the colored dots and star are supposed to notate. Could only see upcoming events when entering the dated but not afterward.
This app helps me to keep track of dates and how far along.
Love the app but only prob is my due date was revised and the app keeps remembering my initial due date so I have to keep changing it every time I open the app. Would be really helpful if I could incorporate the app into my iCal.
A calendar, a logger and a due date calculator for your pregnancy! - Indication of the number of the day and week of pregnancy; - Computation of the d...