Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗
Skill Games · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This game looked kind of fun so I downloaded it and then realized wow they put a ad up every 10 seconds (literally). It is a ok game but the fact that they spam ads makes it useless especially when your on a role in the game and a ad pops up and makes you die. It doesn't even pause the game when there is a ad it just lets you die. I would rate this a .5 out of 5
You start to play and allot of pop ups starts to block your view. In 30 seconds, at least 5 pop ups are showed And you can't see your screen. The bigger challenge in the game is to close every pop up fast, then you can try to play the game.
Game starts and your car begins to roll... BAM!! An ad pops up and blocks your view while the car still moves and eventually crashes. Use a power up? BAM! Another ad in your face! Making your power up useless. Cruising for a while? You guessed it... BAM!!! End of game because you crashed...again. GET RID OF ADS WITHIN THE ACTUAL GAME AND LEAVE THEM AT THE MAIN MENU!!
Ready..1..2..3..GO! Over 1.8 million downloads worldwide! Has been to #1 FREE Racing around the world! Don’t stop for anything as you speed down...