Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗electric imp incorporated · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I care about ease of use not about your app icon.
The BlinkUp functionality works fine. But the Electric Imp web-based IDE at the website doesn't work on iOS devices. If the app also had IDE functioinality, I could write, debug, or modify code on the go. Which makes sense for an Internet-of-Things / Cloud-hosted device like the Electric Imp.
Worked on the first try. Very easy
Electric Imp is a combined cloud service and hardware solution that makes it simple to connect your devices to the Internet. With imp connectivity, yo...