Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Greygum Software · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I am very impressed with these apps, however when the strict phonetic option is chosen, some of the letters are pronounced in the conventional way. E.G. g is pronounced “guh”. I would love to see this changed!
Just what we needed to use with our child who was struggling with the school's 'predictable text' levelled readers. A synthetic phonics approach has gotten our struggling reader reading and he loves the Fitzroy Readers because he can decode every unknown word. He finally feels successful!
Fantastic book series. Great that I have found such a useful resource for the iPad. Books are fantastic and easy for child to progress through the levels. I think the series is fantastic for the price.
The Fitzroy Readers is a set of graded books which employ the Fitzroy Method - a phonic approach to reading developed over the last 3 decades. The fi...