Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗WGBH · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This has to be the cutest app in EXISTENCE!!! I do not have a favorite character, since all of them are juvenile, quirky, and lovable. I have deleted the app, and now regret it so much! Also, I am 9 and I miss this. Thanks to the show, this gives me old memories! Thank you.
Cute. You have to match the animal with its habitat. My 4-year-old likes it. I like it because it's educational. It's hard to find good educational games. IMO anyway.
The little chick has such cute expressions! Fun game and educational.
Get ready for the ultimate match-up! This House Hunt app, which features the lovable chick, Peep, puts a new twist on a basic matching game. Kids turn...