Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sesame Workshop (Apps) · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This used to be one of our favorites but then came the update... The new update: -removed the “just watch” option which my infant loved. Why remove? My LO (little one) would be hypnotized they the whole thing. Now she just gets stuck and bored. -removed fun phrases like “Elmo knows what to do”, random flushes, Elmo laughing, Star sounds and more. -Re-recorded phrases using a seeming “drugged up” super slow Elmo. Happy Elmo was far superior! -added a female character which is blends in very poorly. It’s like someone shouting during your favorite song and ruining it. How about her own pages instead of sloppily throwing her in? In summary, I wish so much I didn’t update. Unfortunately Apple gives no option to roll back or money back when the product is negatively changed.
My children love this app. It’s engaging and fun for both my potty-training 19 month old and already-trained 4 year-old. They enjoy listening to Elmo read, collecting the “stickers,” watching little animations within the story, singing the songs, and our 4yo plays the games. Songs are delightful and reward chart so helpful to reinforce potty steps. Parent tips are icing on the cake!
I realize it just a few dollars but it really wasn’t worth it for me. It got my son to sit on the potty to play it but there isn’t a lot to do. He got bored with it very fast.
Elmo reads this animated storybook in an app filled with games, songs, stickers and a potty progress chart that all help ease your child through toile...