Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Journal Register Company · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is not that good. For local area news, it lists all the sport scores for Philadelphia professional teams. Not something I have any interest in. You have to scroll and seek out local community/area news events. The app doesn't help you find much else in the area either.
Lag it update at times
This is a smooth running app. Delivers info in an intuitive format. One Improvement that needs to be made is the ability to search arrivals beyond a few days old. It would also be nice to see an archive search feature.
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| Name | Price | Type |
|---|---|---|
| The Reporter Monthly Sub | $11.99 | Monthly |
| The Reporter Annual Sub | $139.99 | Yearly |