Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Charleston Publishing Group, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Provides a quick summary of what’s in the Babywise book, so if you haven’t read the book this might be helpful but is by no means a smart app. For example after choosing the age of my baby (10 wks) in its step by step process to “solve” nap issue, one of the reasons listed for waking early from nap was that she “needs more calories from solid foods”. What 10 wk old is eating solids? Also, the same reasons for waking early are listed every time (growth spurt, needs more calories, sleep-eat-wake schedule off, etc) Save your money and read the book instead and troubleshoot yourself.
This app didn’t give anymore help or info than what is in the book. My baby wakes 30-45 min into a nap from burp or gas. He releases it but then won’t go back to sleep. So do I start feed wake sleep cycle? Put him down to cry it out? Rock him back to sleep? I know the problem but what I was hoping to find was how to fix it! How do I get him to not need to burp or pass gas 45 minutes in? He’s 3 months and had done this since day 1.
This was a waste of money!! Very basic, very vague information and not helpful at all. If you have the book you definitely do not need this app. I assumed there would be some kind of nap schedule on here to follow like the book.. but it has nothing of the sort. If you are looking for a nap schedule- download moms on call. Very disappointed as I have enjoyed the book very much but this app should be free or they need to add more stuff to it.
Your baby has always been a good sleeper, especially at naptime, but now is suddenly waking halfway through his the nap with a forceful cry. The cry i...