Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Peter Schorn · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love the new update, this is my go to app for tinnitus relief, only issue is the music player stops after every song when screen is locked, I have to tap the screen for the next song, if you could fix this that would be awesome, I use this app to sleep so I need the music to keep on playing automatically even when screen is locked. Thank you so much for this app.
Note you must download music to your device AND it cannot play copy protected songs
Anxious to see if it will make a difference!
Enjoy your favorite music and potentially reduce the loudness of your tinnitus. ***** Important: You must know the frequency (in Hz) of your tinnitus...