Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Kathrin Brock · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
My son like to play all the SuperTrains, but my issue is he wants the original game back, where the train had a face, the cab was red & the body was blue. If you all could make another game that is similar to that, it would make my son extremely happy. Please & thank you.
The old version was much MUCH better. This version isn’t to my liking.
Four new levels! Yay! But... You made a few changes that are messing up my five year old. First, the numbering of the levels changed so he has a hard time finding the levels he likes. You took away the stop button so the only way to stop the train is with the throttle, which is harder. And the new sound effects are distracting. You took a fun, simple game and made it worse. He wants to know when you will fix it.
Turn your train into a SuperTrain, by collecting wagons and making your train longer! Control the path of the SuperTrain by touching the junction poin...