Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗JTBC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
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This app does not work well. The app reaction from the finger gesture is very very poor. Scrolling is very slow and not smooth. And almost every single time after the scrolling gesture, somehow the app detect it as a click so that it eventually open the section at the end of where i finished the scrolling gesture. And it freeze a lot too. So annoying. I have iphone x but i dont know if it’s the phone bug or just the app problem. I tried uninstall and install back the app many times but still same.
I spent hours watching AD but could see/hear only black from my iphone and or ipad.
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