Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗PlantFile Pty Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It's a good library. However, it's hard to access the library unless user spells the exact correct name only to see that particular genus; sequential swipes take forever to reach to the genus after the A alphabet. Pictures are small. A little lighter color for the Water Use, Aspect, Spread, Height banner at the bottom can help with visual clarity.
Not nearly as user friendly as the similarly named app "iBird Pro." The "Common Name" field does not do an adequate search. If you do not already know the botanical name of the plant, you are unlikely to find it in the database. Hopefully, this app will continue to update and improve. Otherwise, I do not recommend it for the common gardener. A Google search is much easier.
iPlantFile PRO is an easy-to-use plant database with over 3800 species and over 6000 cultivars and varieties of commonly used ornamental and native pl...