Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗American Transparency · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Everything works great now and matches their website.
As another reviewer noted, maybe things are good at the federal level but sooooo much is missing at the state level and it’s info that is definitely available online. I hoped this would be a nice, one-stop shop, but it falls far short.
This app offers terrific information on Government salaries and project spending on federal and state levels. Current information is limited to 19 states but hopefully other states will feel the pressure to open up their books. Kudos!
Search the United States Government checkbook since the year 2000: contracts, grants, loans, direct payments, and farm subsidies. The app also conta...