Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sesame Workshop (Apps) · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
We’ve loved this book in the past, but when my child tries reading the book, she couldn’t. An ad I’m the top right corner was covering paper clips, and we couldn’t make the ad go away. The book was unusable. Such obtrusive advertising on a kids application is wrong.
I love this app! It would be nice though if you made a monster at the end of this book 3.
Another monster at the end of this book is a very Funny and Entertaining book with 2 entertaining Sesame Street characters. It’s even better than the original (the original is still good but this ones better) Because More Characters, more 4th wall Breaks, and the Minigames are even better. This book deserves ANOTHER sequel.
This is an animated storybook app, which will humorously help teach your child early reading and logic skills. Interactive storytelling gets kids ex...