Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Gempro Technology Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
You had a perfectly acceptable game once you enlarged the size of the icons/gems. Now, some noodnick decides it needs to be broken again, and has FADED all of the icons to the point where some colors are nearly indistinguishable. Why do you have to break something that isn’t broken? Are you bored or need to make up work and get reviews like this??? FIX THIS APP. 🤨 Developers “fixed a bug” a month ago. Well, what they did was add the most obnoxious, multiple advertisements to both of their Pair games! If rude, trash ads are your thing, download this app. You have to keep pressing on a screen block to access the game. The developers must be making a chunk of money for these ads, and don’t care about the customers. OR, are the ads really your customers?
Why did the developers play with the old version? I absolutely hate the new version. Yes, this new version looks more slick but it has a jittery and glaring quality. I do wish we had a choice. Sadly I will likely not play this new version every day.
I enjoy this game; however, the one complaint I have is that, if you are not able to complete a game in one sitting, your progress is not saved & you are not given the option of resuming your previous game or starting a new one. I don’t always have time to finish a whole game and this is not something I can do in a few minutes so I often opt to play something else.
The goal of the game is about match mahjong with same pattern style, once match the pair mahjong, upper mahjong will naturally fall to fill the empty...