Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Little Bird Co., Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have 2 Zipp speakers and for the first couple of times, Link worked and the app seemed to function fine. However, link does not work anymore, app doesn’t recognize speakers and I have to add them again, only to lose them when my phone locks itself. The link issue was explained as due to the fact that I have WiFi access points instead of direct connection to router, which does not make sense. IF the App worked, it would be nice to have the battery percentage displayed (can’t believe they didn’t think of it...) but since it doesn’t, it really doesn’t matter. Update Feb 3, 2020. The app actually worked quite well for a couple of months and I was starting to think the company is actually improving the app. Unfortunately, following the last app update, my speakers do not show up nor can I even add a new one. The home screen does not give option to add a new device. I tried uninstalling and reinstalling the app but that did not work either.
This is a lovely speaker but the app needs a lot of work. Here is a list of bugs that I’m experiencing: 1) app randomly exits speaker settings without any action 2) app says low battery even though speaker is fully charged and verified by my phone. 3) app says speaker is on another network which is impossible, I only have one network. Then there are improvements I would suggest: 1) how about a battery % somewhere in the app, that tiny battery level is illegible. 2) all of these graphics in Settings (giant clock for timer but you have to click to adjust it, weird waves image for Voicing) are useless...minimize the design and have more relevant information for the device. Looking forward to future updates.
When changing the volume of linked speakers there's some really glitchy behavior as the volume dial jumps around, usually to a lower volume, once you let go of the slider. Also, why does it take around 15 seconds for my connected speaker to be recognized. I don't recall that being an issue in the past. I just discovered that there is also an issue where even though my two linked zipp speakers are playing music from a Bluetooth connection on a different device, a call that came in on a phone that was not playing anything started ringing on the speakers as the music was still playing. Dismissing the call on the phone then also caused the music to stop playing from the other device. I have to disconnect and reconnect the speakers in order to get them to play music again.
Create SoundSpaces with Libratone wireless speakers Libratone speakers play your way – move, link, and enjoy the music you love. The Libratone App...