Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Prey, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have used the Prey app through the years but stop doing so and wanted to again use it to link up some of my Windows computers. However, I found the app electronically malfunctional. For instance, when I tried to remove an iPhone I no longer had, although I would get the menu in settingon some tries (one out of five) the app would just totally stop working, when I attempted to contact help to get help or to cancel my subscription it rejected my request and kept saying that my password (which I had used at that point at least a dozen times to sign in to try to access settings)was my invalid. It is a very unfriendly app on my iPhone.
The attitude, motivation and thinking of the author shows in multuple ways. The whole vibe of the app is great. Solid functionality, miminal annoyance, BUT not less than that! Has enough weight on the security side of the convenience vs security side of the balance scale. Wait! Major issues and glitches when run on my M1 mac (admittedly, it is designed for iPad, so only -1*): 1. Seems confused about location access: In Settings, I see (on the displayed map) that it knows where it is. BUT, on every launch, "Enable Location Access" pops up, AND clicking "Go to Settings" doesn't work well AND it shouldn't pop up because in System Preferences, my "Enable Location Services" is checked for Prey and in general. And I have to leave it running. But that's surely an Apple API issue - as is all of this, really, AFAICT, so I'm putting it back to 5 stars for now. Because I know the app does now and has worked flawlessly on iOS (on Touch, phone & pad) for ages. Update:Just wanted to add that there is an app for MacOS, but it won't run on my M1 because I don't have Rosetta installed -- as a precaution, for security reasons. Needs to be compiled as a universal app, which may or may not be simple, based on what I see re. other apps in github. (Also, I'm guessing it needs more work to be compatible with Apple's increasingly restrictive security models in new OS releases?)
I have not read a review of this service in years. That said, my review is unbiased toward this app. It is great to have a backup tracking system in addition to "Find my iPhone". The alerts are timely, while letting me know that Prey is literally keeping tabs on my electronic devices.
Prey: Tracking & Security All-in-one device fleet management Enroll iPhones and iPads into Prey or manage your entire inventory on the go. With this...
| Name | Price | Type |
|---|---|---|
| Starter plan, 1 year | $29.99 | Yearly |