Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Performa Sports Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
You will have to "upgrade" if you want this to work right
Honestly, I do not mind the company's web subscription. What I am appalled at is the blatant misdirection of the Free app functionality with no mention of a paid subscription requirement in the description. The App store provides plenty of opportunity to make money via in app purchases and requiring a web based functionality in a misleading certainly deserves a zero rating. I would have paid your company had you been honest instead of misleading.
Performa Sports is a powerful real-time performance analysis app designed for coaches, analysts and players to improve team and individual performance...
| Name | Price | Type |
|---|---|---|
| Coach Package | $349.99 | One-time |