Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Special iApps C.I.C. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
My daughter is 4 with Down Syndrome and got the concept of this really quickly. She is working on picture matching. There is a lot of room for progression for when she is older. She plays on it for 10mins before a reward.
Our speech and Language therapist talked about children with Down’s Syndrome learning to read using word matching skills before phonics. This app supports the resources my daughter has been given from S&L. Could be improved even further by being able to choose your own words and pics.
My 4 year old son has down syndrome and was using the printed versions of the material on this app from the DSE website. I also gave a copy to school. Working with the printed versions he would get distracted if I took too long to set all the cards up or would throw them on the ground, chew them etc. However using this app is excellent because it's so interactive & immediate. I especially love that you can create your own words in seconds. Also as well as the text and picture you have also got the spoken word. I even recorded a few new words with a recording of his voice for the object which he absolutely loves. I have also purchased the other app made by the same people call Special stories which I also can't recommend enough. I bought an iPad specifically to buy & use these apps and it was worth every single penny. Even after a few days of using these apps Ive noticed an improvement in his speech.
Achieve educational milestones with our award-winning app designed for speech and language development. An invaluable app for visual learners that is...