Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Nicolas Lehovetzki · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I work with cognitively challenged. We enjoy the game but wish there was option to turn off the timer.
I love the game it's really addictive!! I play it all day and all night! Keep up the good work! :D
I bought this for the kids, but I'm enjoying it more. This is a great app for kids and adults. It can be challenging but it's also fun. Great way to increase thinking.
Designed with a speech therapist, this fun letter game is available for the whole family. It allows children from 6 years old to work on their vocabu...