Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗China United Network Communications Corporation Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve been using this app for years and I have seen how they have changed it. When I first used it, there was no English translation so I was at the mercy of my friends and limited Chinese literacy. I made it work but was always annoyed. Then they added English and the translations were so confusing and at one point I even had extra money that I kept adding to. I also hated all the advertisements that made the app feel cluttered. Now the app has changed for the better. The English translation is clear and the English UI is minimal - no more ads and random things we don’t need. I’ve never done this before but I see this app only has two stars but they now earn 5 stars in my book. Totally simple. Great work to their development team.
This app follows the typical Chinese App design where functionalities are crammed into it without taking ease of use into consideration. It is also just a simple wrapper around their web interface which is apparent during transition to other pages. The basic functionality of login does not even work. I had just reset my password and even received SMS confirmation of my new password yet when I try to use it to login I was told the password is incorrect.
Can I give it a zero star? This is a poor designed APP! Just don’t know why they are so intentionally get its customers trapped and frustrated. It never easy to find the customer’s info: such as how much money left to pay the fee? How much you should pay? Too much promotion that is endless traps! Nothing is true, especially to the old loyal customer, because they never give real bonus or benefits to its long-term contracted customers!
中国联通APP12.0重磅升级!解锁智能体验新篇章。 中国联通APP以打造“更懂你的通信管家”为理念,集查询交费、业务办理、宽带智能家居、靓号终端、视频娱乐权益、餐饮出行优惠等多领域、全方位服务于一身,致力于为用户提供更优质的使用体验,创造更便捷、更个性化的美好智慧生活。 【智能提醒:流量消耗快...