Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Climatempo Meteorologia · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Propagandas chatas mas ok
I could say *fair*, since it tries to be a bit more accurate than WeatherChannel or Yahoo Apps, but the accuracy is not always there and it presents far less details than those other Apps – it is the details that allow most people to make an informed correction or acceptance of the forecast. In fact, the App has been (at least during 2019, 2nd trimester) mostly *inaccurate*, with contradictions with regard to temperatures on the forecast overview and on the hourly view. (I recall Mother’s Day weekend, the top average was 27, the hourly didn’t show anything above 22, and it assured rain, in tune with Climatempo’s announcement on the radio … well, it didn’t!!!) By the way, reading the rain signs on the App is definitely TERRIBLE.
Can’t read new font. Not enough contrast between background color and font. The timeframe for day forecast is also confusing for me. Does +1 +2 etc mean 2am or in 2 hours time from present
The most trusted weather forecast app in Brazil has a brand-new look and is packed with new features! WHAT’S NEW: • Sign up to favorite multiple cit...