Mimi: the monkey who can count

Alexandre Minard · iOS

Mimi: the monkey who can count

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront ↗
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers ↗
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context ↗

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Mimi: the monkey who can count screenshot 1Mimi: the monkey who can count screenshot 2Mimi: the monkey who can count screenshot 3Mimi: the monkey who can count screenshot 4Mimi: the monkey who can count screenshot 5

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Mimi: the monkey who can count Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
2.5 ★(6)

Rating Distribution

2.5
★★★☆☆
6 reviews
5
17%
4
17%
3
67%
2
0%
1
0%

Top Countries

🇮🇹 IT🇫🇷 FR🇨🇦 CA
Reviews (3)▼
★★★☆☆Augustana Student10/10/2011
Good, but not convinced it's worth the purchase

This app is appealing to young kids and may keep their attention in practicing these basic math skills, but there is nothing this app provides that can't be accomplished by non-technological means (pen & paper). The one specific thing I did not like was that incorrect answers gave no hints towards the correct answer or explanation as to why they were incorrect. The graphics, however, were cute and visually appealing for kids, but I would say I'm not fully convinced it's worth the purchase -- there is probably a free app to be found that can get at the same skills just as well.

★★☆☆☆Mary T 19653/28/2011
Nice start

I was looking for a counting app for my 3 year old and kindergartners to use this is cute, but I really wish it would say the numbers' names aloud when tapped. They go through and guess but they are not learning the name associated of the quantity. I like the independence that my IPad can provide but with this app I still need to be near so I can reinforce the number by saying it's name and they can make the connection. Please consider this when updating. I wish I could have tried it before purchasing audio is not parr of the sample screens and I wrongfully assumed that it would be available.

★★★★☆Curlyhh10/20/2010
Good app

Good app. Educational and visuals really help. Additional positive reinforcement of correct answers would make this app more engaging for it's target audience.

Version History (7)▼
1.46/16/2025
1.311/21/2016
1.210/24/2014
1.14/5/2012
1.111/2/2011
1.112/3/2010
1.07/12/2010
Available In (115 Countries)▼
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Supported Languages (5)▼
EnglishFrenchGermanItalianSpanish
App Details▼

With Mimi, your kids (from 3 to 7) will have fun learning how to count and how to do simple additions. With funny graphics, nice animations and relax...

iOS App ID
380875067
Content Rating
4+
Min OS
18.0
Size
14.3 MB
Publisher
Alexandre Minard
Fr