Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cumulus Media · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app has more functionality than it used to! Love that you can now get notifications of contests and other things happening on air right to your phone!
I dont like this because it won't get past the loading page
App not working on ipad first gen. Im running the current version, and the app just hangs at the open loading screen. The app used to work a year or so ago, but i deleted it when it stopped working, i tried redownloading it and it isnt runing, id love to see an update that will fix this
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