Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Equilibrium Enterprises, Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Downloaded, then went to add my first item but the app just kept closing. A shame because the features looked to be exactly what I was looking for.
Fairly simple. A little annoying how the dates cannot be in the future. Overall just an okay app.
I'd happily consider paying for the upgraded version if the light version would actually work. App crashes when I hit "Settings". It does not let me add more the 5 events. Weak. If this app works I hope to have a few hundred items. Why not limit to 25 to get me hooked. Sorry!! I'm not hooked. Adding pictures doesn't work well. The album names appear truncated. Fix the above and I'm in for the upgraded version!!!
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