Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗MacMedia · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This version does not work and the same issue as the previous version. Old versions worked great. Last couple of versions exits as soon as the valid password is entered which means all my passwords are unavailable. I need problem fixed asap and will from now on use a second app to store my passwords so I am not locked out of everything until I receive a patch. This is near catastrophic as I have all my passwords in this app and only in this app (lesson learned to use a second app to prevent a catastrophic patch).
This is actually a rather nice app. The interface is clear, clean, and pretty easy to use. There are some cosmetic flaws that don't inspire confidence, and iCloud & Keychain Access sync support should happen at some point soon, but the biggest problem I see thus far is that one has to edit an entry in order to be able to copy the password. The user should be able to tap the password once it's visible and select "copy" without having to edit the entry. The current behavior discourages creation of complex (secure) passwords. Also, as a suggestion, a password suggestion helper (a-la-Keychain-Access) would be a really nice edition. I haven't seen a password app that has that yet. If these flaws are fixed, this'll be a very nice password app. Update: just discovered that there's a built-in browser with a really nice autofill feature. Bumped it up a star for that (although I'd really put it at 3.5 if I could).
I purchased this product because it integrated with a Windows version of it and sync'd passwords between my iPhone and my laptop. This feature was removed a month later and I am unable to use the product and will need to purchase another one. After contacting MacMedia I was told there were no current plans to support the feature that was removed. When I requested a refund as it is unuseable to me since advertised features were removed, I was told I would have to ask Apple for the refund. I have sent in support requests to Apple regarding the billing and have received no responses to my request for a refund.
PassDirector is an encrypted, password protected database for sensitive personal data: - bank accounts, credit cards - email accounts, web passwords -...