Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗AOBO Co.,Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Good game
This game is really bad
Finally a connect 4 game that knows how to play the game. Some down sides: Colors don't indicate first and second player (instead they indicate human and computer), so it's hard to remember who made the first move by looking at the color of your pieces. This is important for strategy so the computer has an advantage (cuz it wont forget who moved first). I don't need colors to remind me that I'm the human, I can remember that. The computer is always yellow and the yellow pieces don't stand out so threats are sometimes hard to see. The colors should change to the standard red and black. And first player should always be red regarless of human/computer. Overall the computer strategy is pretty good, so it's good to learn against.
This is a classic game redeveloped in iPhone for people who like challenge. Although it is set in the most EASY level, it is smart! Try your best to...