Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Systems of Merritt, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
A heart way to begin the day reflecting on God, His character, His being with us and His promises. I enjoy the metaphor in Spurgeon’s writing. An excellent app.
The unfamiliar English makes his thoughts deeply poetic and musical to us today. Such wisdom and insight is rare and precious.
Great pleasure to have a daily focus on our Lord. Perfect for starting my day.
For over 150 years, Charles Spurgeon’s Morning & Evening devotional readings have been a source of spiritual encouragement and comfort, and are as rel...