Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Mobeezio, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I've had this app for several years; it's one of my favorites. Living in California (on the San Andreas fault) I'm always aware of our earthquake potential so this app keeps me up to date. There have been dozens of earthquakes in the Solomon Islands the last 2 days, most 4.5 and over, up to 7.5. I don't know why this is not reported on the news. It seems significant to me.
I have this set to 5 or nice earthquakes around the world, and it's astonishing how many there have been lately in the ring of the Pacific. Makes me get ready for the big one.
I downloaded this app some years ago (shortly after the US East Coast quake) and was notified pretty regularly about tremors world wide. However quite some time ago, (maybe a year or so) the app went silent. That is until today (Aug 30, 2016)!!! I am hoping these notices continue as it is interesting to see how active our planet is.
***** As written in the NY Times & chosen in Computerworld's "Favorite smartphone apps" ***** The most comprehensive earthquake application! More rep...