White Noise

TMSOFT · iOS

White Noise

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront ↗
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers ↗
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context ↗

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

The store evidence

Storefront essentials

View on the App Store ↗

US store price

$0.99

US rating

4.8 / 5

US rating count

46,316

Current version

9.0.1

What’s new

2026-10-29 · Developer notes

- All-new modern audio engine for smooth, efficient, and reliable playback - Siri and Shortcuts: play, stop, skip, play a sound by name, and set sleep timers by voice or from the Shortcuts app (iOS 17.2+) - Home Screen widget: play, stop, next and previous without opening the app (iOS 17.2+) - Added dark and tinted app icons (iOS 18+) - Spotlight: sounds show up in search again, now with thumbnails - New Advanced settings: Disable Remote Controls and Buffer Size - Mix pad: speed setting now has a wider range - Updated for the latest iOS release and support libraries - Various other bug fixes and improvements - Crash fixes

Store metadata collected 2026-11-02 UTC · US storefront · Source record. Free may include in-app purchases. Public data does not update revenue estimates.

Screenshots

White Noise screenshot 1White Noise screenshot 2White Noise screenshot 3White Noise screenshot 4White Noise screenshot 5White Noise screenshot 6

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does White Noise Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
4.8 ★(45,888)

Rating Distribution

4.8
★★★★★
46,316 reviews
5
1%
4
1%
3
2%
2
7%
1
90%

Top Countries

🇺🇸 US🇨🇦 CA🇬🇧 GB
Reviews (3)▼
★★☆☆☆bayoulu11/5/2022
I LOVE this sketchy app

I have been using this app since at least 2013 and I’ve loved it. Sometime last in the last year or two the free app I had been using all the time would quit if I went out of the app. I hated that! So I paid the upgraded subscription - it felt totally justified after my very happy 7 years using it for free! - price just to avoid the app quitting when I went in and out of it. But it’s a freak’n hit or miss situation - totally frustrating! - that most of the time the app will continue it’s sound even if I’m not “in the app” but way too often it will turn off if I go out of the app. I’m giving an app I LOVE 2 stars because it’s ridiculous that there’s no consistency that can be counted on in regards to how I want this app to perform. If I want the white noise airplane sound on to drown out my loud sister so I can scroll Twitter *peacefully* lol, then I want it on. I don’t want it to go off just because I’m using a different app - ESPECIALLY since 90% of the time the app acts “normally! - I want to be able to drown out my sister regardless of going from the White Noise app to another! Membership ($’s) should have at least that privilege! UPDATE: I updated the app and now it seems to be working like I above complained it didn’t! If it remains true to its old form, I give the app 5 stars!

★★★★★803sunday8/21/2019
Worth the price!

Started with white noise lite, loved it, but felt restricted (it stops the noise if you leave the app). Upgraded, and it was a game changer. I use it for everything now - going to sleep, trying to focus while in the office, meditating, shoving off anxiety - you know, basics. At first I would just play the sounds available as is, and THEN I started playing around with the app features. You can try making your own mixes to get some variety, and if you download white noise market for free, you can to add to the sounds you already have in your library. You can also record sounds (you can do it right in the app), and if you want, you can upload it into the white noise market and other people can download and enjoy the things you record too. I live near a river and when it rains, that sound is one of my favorite things in the world.. now I carry it around with me so I have it when I need a calm moment. I love it so much, can’t recommend it enough!

★★★★☆QuiGonJay12/17/2017
Great variety of sounds, great sleep aid

I love the variety of sounds that are available, and, coupled with the White Noise Store, you can keep as many sounds as you’d like. I use the app on lunch breaks, as I sleep in my car, and, oftentimes, at there’s at least one person who blares out loud, obnoxious music, or talks on their phone while I’m trying to recharge my batteries with a short power nap. The app has higher-pitched sounds(Pink Noise) for the booming bass-based obnoxious music that someone will blare out from their car stereo, and, lower-pitched sounds(Room Noise, Brown Noise, Gray Noise, and Space Station Sleep Room, just to name a few) to drown out the higher-pitched music, or conversation. The timer function is great, and there’s even a Fade-In option that let’s you have your selected wake noise fade in slowly. And, here is what cost this App a 5th Star: When the Fade-In option is activated, your selected Wake Noise fades in gradually, but, your sleep noise stops. Suddenly. And, THAT wakes me up BEFORE the Wake Noise starts. If the Sleep Noise were to slowly start to fade, I’d say, 30 seconds before the Wake Noise were to kick in, AND THEN, the Wake Noise were to slowly fade in at, say, 15-20 seconds before the scheduled wake-up time, that would make this App an even better investment!

Version History (98)▼
8.7.29/4/2026
8.7.18/18/2026
8.78/14/2026
8.57/21/2026
8.4.16/17/2026
8.46/13/2026
8.3.36/6/2026
8.3.26/4/2026
8.3.15/29/2026
8.35/7/2026
Available In (115 Countries)▼
🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇨🇳 China🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇧 BB🇧🇾 BY🇧🇪 Belgium🇧🇲 BM🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇺🇦 Ukraine🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇰🇭 KH🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇦🇫 AF🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇭 BH🇨🇾 CY🇲🇹 MT🇷🇸 RS🇧🇯 BJ🇧🇫 BF🇨🇲 CM🇨🇬 CG🇨🇮 CI🇯🇴 JO🇱🇦 LA🇲🇱 ML🇸🇳 SN🇹🇿 TZ🇺🇬 UG🇿🇲 ZM🇿🇼 ZW
Supported Languages (3)▼
EnglishFrenchSpanish
App Details▼

Do you have trouble going to sleep? Are you traveling on a plane and need a quick power nap? Does your newborn baby wake up in the middle of the night...

iOS App ID
289894882
Content Rating
4+
Min OS
15.0
Size
76.2 MB
In-App Purchases
Yes
Publisher
TMSOFT
US

In-App Purchases (1)

NamePriceType
Generator$0.99One-time