Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗乐迪 童 · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
You can’t play this game easily. Every time you make a match a ad pops up. It is crazy. I decided the game was a lot of fun and I will purchase it to get rid of the ads, but I can’t. The ads run with the game, so instead of a 5 star (it really should be a negative star because of the ads) it’s got a one star. It’s going to be deleted, unfortunately.
This game is fun, but the ads are out of control. I’m talking multiple ads DURING the game play-like for a level that might take you about 10 minutes, you get 2-3 ad breaks right as you’re trying to press buttons. It’s so infuriating, I usually rage quit before finishing. I want to keep playing, but it’s not fun enough to justify the intrusive ads. Also, all the levels are the same so it gets very repetitive. Lots of squandered potential here.
This game is awesome!! I can’t stop playing it!!!
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